The Product Manager’s Dilemma

As product managers we’re driven people. We want our product to be #1 in its marketplace. What this indicates is that after our capacity customers go shopping, we need them to take a look at our product and spot that it is sincerely the only that they need – no different product even comes near! However, to get to where we want to be we should keep making enhancements to our product improvement definition and the big question that we maintain going through is what form of product improvements do our clients really need us to make?

More Features!

Our product is probably now not the only answer on the market – if it’s miles, congratulation, you have got a monopoly on your fingers. What this indicates for you as a product manager is which you continually have to be keeping an eye to your opposition. What are they doing? How are they doing it? What features and talents are they stressing in both their marketing and their documentation?

There is, of direction, any other facet to all of this selection talk. What do your customers truely care about? When you communicate with them, is there a fixed of capabilities that they may be inquiring for? Does your product currently have these functions or at the least a manner to accomplish what they need to do with these features? Guess right and you may have some thing to feature on your product manager resume. One of the more awesome software merchandise that is presently available is called Photoshop. This photo manipulation program certain looks like it can do pretty much some thing a skilled graphic artist desires it to do.

The trouble with Photoshop (from my point-of-view) is genuinely that it is able to do too much! It has capabilities on pinnacle of features. I’ve tried to discover ways to use this complicated piece of software several instances and each time I’ve given up because it appeared love it became just too much to try to don’t forget. Sure more features will make your product look better in evaluation to the other merchandise that are obtainable, however you have to be careful that your capability clients do not get a case of “feature overload”.